With 42% of consumers worldwide taking a proactive approach to their health and well-being, dietary supplement trends are highlighting an increasing demand for immune health benefits. But the market is evolving.

Statistics show dietary supplements’ role in helping to maintain immune health is as vital as ever. While traditional formats like pills and capsules maintain a large market share, consumers are also turning to formats like gummies and shots to meet their immunity goals.

Download the white paper, Finding the Right Format: New Insights Into Dietary Supplement Markets, for insights on:

  • Global supplement market trends and growth
  • Demand for top product formats
  • Opportunities to formulate immune health supplements that stand out from the crowd

To download this white paper, please fill out the form.

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